The "Spine Sweat" Experience

The “Spine Sweat” course is the trademark undergraduate student experience in the Kelley entrepreneurship program. Students who are admitted into this course are provided a unique opportunity to present a business plan and pitch to a panel of distinguished alumni including angel investors and venture capitalists (who fly to campus for the pitch). The class functions as a semester long accelerator to prepare the students to launch their businesses and pitch for capital as the culmination experience. Several students have launched businesses and raised capital as part of this course. Pre-requisites and progress toward the entrepreneurship major is required.

"The spine sweat experience is the most realistic and engaging entrepreneurship course offered at Kelley. It requires you to look beyond a syllabus and determine what is actually critical to bring to a real panel of investors. I recommend this course to all serious aspiring entrepreneurs."

--Michael Wayne, Spine Sweat Graduate

Selected Past Student Profiles

Hunter Hawley
Hunter launched Blueprint Stats, a leader in basketball statistics. He recently completed a second funding round with a $4M valuation.

Derek Paque
After Spine Sweat, Coatchex went on to raise over 1 million dollars in funding and appear on Shark Tank. The company now has over 200 employees.

Mikayla Geier
Mikayla launched her personal brand, where she now has accumulated over 150,000 followers on Instagram while producing her own music full time.

Branden Moore
Branden launched his company NagevSkin which he has continued to develop in recent years. He also works in finance in Abbott's diagnostic division.

Brian Tao
Brian successfully launched his company LiquiVinyl (, which is now a second source of income. Brian works at Rocket Mortgage as a senior banker.

George Karaparakis
George's App received over 100,000 downloads in 12 countries during the semester. He is now a Director at INSPOT Cyprus.

Josh Bromberg
Josh launched his company Munch in Spine Sweat and was invited to pitch at the prestigious Collision conference dubbed "The Olympics of Tech"

Liza Prah
Lisa launched he business Revive in 5 during Spine Sweat. She currently works with Pallazzo Investment Bankers in New York.

David Glass
David launched Momentli to help people learn from their experiences. Momentli currently is testing with users and is continuing to move toward product-market fit.

Salo Levy
Salo launched ChopnDrop in Spine Sweat, a music newsletter with more than 1000 subscribers that sends a playlist every week to a targeted college demographic.

Christina Randall

Harrison Wesner

Saahil Anand

Daniel Guerra

Ayush Sarawgi

Tijmen van der Maas

Chase Rosett

AJ Raymond

Learn how to start your venture by enrolling in Indiana University’s advanced venture creation course BUS–W409: Practicum in Entrepreneurship. This course is specifically designed for students with the passion to create new entrepreneurial ventures. Nicknamed the “spine sweat experience,” this course provides a unique challenge for selected students to prepare and present a business plan with a risk vs. reward aspect. Students who take the course are given the unique opportunity to present a business plan and pitch to a panel of distinguished alumni including angel investors and venture capitalists.